Target Media Names Alan Brocious Vice President, Digital
Harrisburg, PA (September 23, 2019) - Target Media and Target Digital, a leading provider in delivering real-time insights that transform the way leading media agencies and enterprises make marketing decisions, today announces the appointment of Alan Brocious as Vice President, Digital. In this role, he will be responsible for developing Target Media Digital’s strategic direction to accelerate revenue growth through expanding digital offerings to current and new clients. This includes driving the firms digital presence, development of new strategic digital partners, and contributing to clients digital marketing, advertising and business strategies.
“Alan brings over 25 years of digital marketing, advertising and development experience to his new role and will greatly enhance our client’s overall strategy by collaborating on highly tactical digital and social strategies for e-commerce and lead generation specific to their business," stated John Bowser, Target Media President & CEO. “His vast experience and digital expertise in implementing effective and efficient digital strategies to improve ROI and achieve strategic goals will be a great advantage in the marketplace.”
Prior to joining the company, Alan was the founder of a digital marketing agency and led the strategic marketing transformation that drove market share growth for over 50 clients. His previous experience includes, Director of Digital Communications at Philips Outdoor lighting, Senior Account Supervisor at Cimbrian Advertising, Principle Consultant at Workscape, Digital Marketing Manager at Armstrong World Industries, e-commerce project manager at TE Connectivity (formerly AMP) and Brand Manager for International Sales Turtle Beach Systems.
Alan is a veteran of the US Army, Paratrooper and proud member of the 82nd Airborne Division. Has a Bachelor of Science in Business Administration degree, from Penn State University.
About Target Media & Target Digital:
We are a leading provider in delivering real-time insights that transform the way leading media agencies and enterprises make marketing decisions. The Target platform enables anonymous audience planning, data centralization and innovative omni-channel cross-device advertising solutions. The company is comprised of industry leading units in the following disciplines: media analysis, research & intelligence, planning and buying in both traditional and digital media environments; brand planning; shopper and retail marketing; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment marketing. Target Media services Fortune Global 500 companies as well as local businesses through its network of experts throughout the world.
We are motivated and inspired to leverage advanced technologies empowering businesses to accelerate growth, strengthen market position and exceed customer’s expectations. Visit us at www.targetmediausa.com
For more information: Kyle Whisler, AVP, Media