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Meet the Team: Director of Strategic Sales

Sales veteran provides a wealth of marketing & client solution experience.

Harrisburg, PA – February 14, 2017 Target Media and Target Digital has named Katelyn Kendeall (Katy) to the position of Director of Strategic Sales effective February 15, 2017. Katy will lead the new business development efforts and the existing consulting services for regional and national clients of the growing firm in the Pittsburgh region and throughout the country. Kendeall will be based out of the Pittsburgh, PA regional office.

“With her background in new business development, and strong client service track record, Katy is a great fit for Target Media” said John Bowser, Target Media and Target Digital President & CEO. “As a senior sales executive, Katy has first-hand insight of what our clients need, and what it takes to be cutting edge and innovative in an ever-changing media world”. He further added, “Her strong winning attitude and personality are assets that will complement and enhance Target Media’s ability to meet the needs of our customers as we continue to provide quality, innovative products to the marketplace”.

Before this new appointment, Kendeall was an account executive for NCC Media and Comcast in New York. She also held a media role with Time Warner Cable. Kendeall is a resident of Pittsburgh, PA and holds a BA degree from Penn State University with a major in Public Relations.

About Target Media & Target Digital: Target Media & Target Digital is a leading provider in delivering real-time insights that transform the way leading media agencies and enterprises make marketing decisions. The Target platform enables anonymous audience planning, data centralization and innovative omnichannel cross-device advertising solutions. The company is comprised of industry leading units in the following disciplines: media analysis, research & intelligence, planning and buying in both traditional and digital media environments; brand planning; shopper and retail marketing; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment marketing. Target Media services Fortune Global 500 companies as well as local businesses through its network of experts throughout the world.

We are motivated and inspired to leverage advanced technologies empowering businesses to accelerate growth, strengthen market position and exceed customer’s expectations. Visit us at

For more information: Chris Barrett, EVP & COO (Phone: 717-975-7528)


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