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RESEARCH

PLANNING

BUYING

WHAT IS YOUR MARKET RESEARCH TELLING YOU?

Target Media provides its client-partners with media plans that are research driven.
From evaluating your market footprint by zip code to inserting both regional and national emerging trends, having the right research data at your fingertips is invaluable when developing the best messaging vehicles for our client-partners. Researching, negotiating, executing; it’s what we do best.

DO YOU WISH YOU COULD MEASURE THE RETURN ON YOUR ADVERTISING INVESTMENT?

Now you can. Target Media employs unique industry buying and planning software that will analyze your current campaigns and identify strengths, weaknesses and even hidden opportunities. Our software options are proven reporting systems that provide combined, unduplicated Reach and Frequency across all audited media.  Our final reports allows you a peek at the effectiveness of your campaign in a quantifiable way that is difficult to come by. These tools allow us to make precise, efficient recommendations in the best interest of our client-partners.

ADDITIONAL RESEARCH AND REPORTING SERVICES INCLUDE:

Digital marketing analytics

Extensive market and industry research

Placement and traffic management

Multi-Media reports based on your target market

TV and radio buy detail reports

Internet conversion reports

Click-through rate (CTR) reports

Post audit reports

HAS YOUR MEDIA MIX BECOME STALE? 

We will help. We’ve had decades of experience successfully creating unique and synergistic plans that continually engage clients and achieve results.  We understand that a
well-conceived plan is critical for the effectiveness of any campaign. Media plans don’t
need to be elaborate and complicated to be successful.  We won’t spend your money unnecessarily. Our consultative, targeted approach to building the perfect media plan ensures there is a concentrated focus on the best advertising vehicles to
meet your objectives.

Our thoughtful and methodical planning process will walk you through an effective campaign. We will look at marketing opportunities that are suited specifically for you and your business. Throughout the entire process, we will provide you with individualized and expert service. From analysis, research, and planning to placement, evaluation, and post-audit - we will collaborate with you every step of the way to understand the pulse of your business.
Our approach is consultative and is constantly evolving based upon our clients’ needs

 

A Media Analysis and Consultation are complimentary with Target Media.
See for yourself how we can develop unique plans to meet your goals within your
budget and time constraints.

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